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  • Morgan Lim
  • Mar 27, 2020

For this logo, the client wanted a design that would communicate that the company provides services related to wellness through fitness and diet. I asked if they were looking for any specific color palettes or feel to the logo. I got these two images to work off of:



The first image is a general sketch of what they were looking for. The second is the color palette they wanted.


I started with a sketch in Clip Studio Paint, to get a feel for what I was going for:


The client liked the bottom leaf design and the right figure, so I refined the sketch a bit more, asking how the colors and shapes were looking to them. We went through a few different color iterations and arrived at a bright blue that they liked.


I dropped the sketch into Adobe Illustrator and this is how it turned out!






  • Morgan Lim
  • Mar 15, 2018

My friend called me the other day to ask for help with a shirt design. The design was for UCEAP, the UC system's travel abroad program. I ended up getting really into it, and I guess you could say I "spent four days working on a shirt design for a school I am not even attending yet instead of doing calculus homework," but I see it more as "having a good time with my friend."


Anyways, let me tell you a bit about this design. I wanted to incorporate aspects of traveling, learning, and living (ooh, it's the UCEAP slogan!) into it. Obviously, the plane and landmarks represent traveling. They all rest on the foundation of traveling to learn, hence the book holding everything up. I included the "live" aspect by making the whole shape of the design into a heart. "Wherever you go, go with all of your heart," as Confucius said. I wanted the elements to look like they were exploding out of the book, so I used some clouds to do that. To represent that this was from California, there is a teeny tiny California under the banner, which is where the plane's dotted trail originates from!


I poured my heart and soul into this and I absolutely love it. Please take a few moments to bask in my artistry. Thank you.


UPDATE: We got second place B)

  • Morgan Lim
  • Jul 25, 2017

Hey guys, what's up and welcome back to my channel. Before we get started, make sure to like, subscribe, and hit that bell button to join the Morgus Borgus Fam. B) Anyways, let's get into it!


(Sorry this has been ringing in my head.)


Anyways, about a week ago (week ago, week ago) my aunt called me to request my services. I humbly obliged. She homeschools my cousins, and they are part of a co-op, which I'm pretty sure is where everyone pools their resources to make a "school." There were a few very specific things she wanted from the shirt: 1) There must be a tree. 2) The tree must branch into these virtues: [she gave me a list]. 3) The root of the tree must be a given quote. 4) The quote also has to be in Latin.


It definitely took a few tries to come up with something she was happy with, but the end result is, in my professional opinion, quite dope.


The logo was quite easy. Just slapped a cross with some words on it into Photoshop for something clean and readable.





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